Call of Duty Modern Warfare 3 has hit the billion dollar milestone before Avatar. Yes thats right, that latest installment in this extremely succesfull frachise has reached the $1 Billion sales marker after just 16 days from release.
Activision's CEO Bobby Kotick had this to say;
“Call of Duty a franchise has made an indelible mark on popular culture and its broad and continued success is further validation that audiences increasingly value interactive experiences over passive experiences.”